• The City Council has placed Bluetooth devices in certain areas in order to provide tourists with relevant information sent directly to their mobile phones

The City Council of Alella has been the first city in Spain to use Bluetooth technology for sending out tourist information. The information is sent via Bluetooth to all points of tourist interest, the use of this particular technology is meant for visitors who arrive at Alella. Information about local Monuments, restaurants, wineries, is sent via Bluetooth. The devices have been placed in strategic spots (Police Stations, Parking´s, City Town Hall, entrances and exits). These devices emit a message to any receptive mobile phones informing about the different services, always requesting approval before the message is finally sent. If the message is accepted by the recipient the information is immediately transmitted. One of the strong points is the areas wine production information. Alella wines are known for being good wines. The information not only specifies areas of interest but provides information about the different types of wine. SITmobile, leader company in Spain in SMS message sending, has been in asked to develop this type of technological information tool, situating itself once more, as pioneer in mobile phone technology. “Our philosophy is to innovate and offer services that provide added value. The use of Bluetooth Technology, means that we can develop different useful applications for different areas of interest or businesses” states Marc Bonavia, SIT mobile Marketing Director. With this initiative Alella´s City Hall becomes again one of the most innovative cities by applying this type of technology in its daily life. Their first test with this type of technology was the SMS message. This was used by the Administration in order to be able to communicate easily and rapidly with its local citizens, once the application was greatly accepted Bluetooth technology was introduced. All of these different solutions are offered by SITmobile Government.